FAQs

Frequently asked questions about BizMagnets' WhatsApp templates

WhatsApp templates are pre-approved message formats that facilitate seamless and compliant communication with your customers.

What are WhatsApp templates in BizMagnets?

WhatsApp templates in BizMagnets are pre-approved message formats used to initiate conversations with customers. They ensure compliance with WhatsApp's policies and facilitate consistent communication.

How can I create a WhatsApp template in BizMagnets?

To create a template, navigate to the 'Templates' section in your BizMagnets dashboard, click on 'Create Template,' fill in the required details, and submit it for approval.

What is the approval process for WhatsApp templates?

After submission, templates are reviewed by WhatsApp to ensure they meet the platform's guidelines. Approval typically takes 1–2 business days.

Why was my WhatsApp template rejected?

Common reasons for rejection include violations of WhatsApp's policies, promotional content, or incorrect formatting. Review the rejection reason provided and adjust your template accordingly.

Can I edit an approved WhatsApp template?

No, once a template is approved, it cannot be edited. To make changes, you must create and submit a new template for approval.

Are there character limits for WhatsApp templates?

Yes, templates have character limits. Ensure your message is concise and within the allowed limit to avoid rejection.

Can I use variables in WhatsApp templates?

Yes, you can include variables (placeholders) in templates to personalize messages with customer-specific information.

What should I do if my template approval is pending for an extended period?

If a template remains pending beyond the typical review time, contact BizMagnets support for assistance.

How can I delete an unused WhatsApp template?

To delete a template, go to the 'Templates' section in your dashboard, select the template you wish to remove, and click on the 'Delete' option.

What are the different categories of WhatsApp message templates?

WhatsApp message templates are categorized into three types: Marketing, Utility, and Authentication. Marketing templates are used for promotional content, Utility templates for transactional messages like receipts or appointment reminders, and Authentication templates for user verification processes.

Why is it important to categorize WhatsApp templates correctly?

Accurate categorization ensures that messages comply with WhatsApp's policies and are billed appropriately. Incorrect categorization can lead to template rejection or miscommunication with customers.

How do I manage template categories in BizMagnets?

BizMagnets allows you to organize templates into categories for better management. You can create, edit, and assign templates to categories within the dashboard.

How does template categorization affect pricing?

WhatsApp applies different pricing models based on the template category. For instance, Marketing templates may incur higher costs compared to Utility or Authentication templates.

How do I determine the appropriate category for my WhatsApp template?

Assess the primary purpose of your message:

  • If it's promotional, select Marketing.

  • If it's transactional or informational, choose Utility.

  • If it's for verification purposes, opt for Authentication. Review WhatsApp's template category guidelines for detailed descriptions and examples.

Can I send a template message to a customer who hasn't responded in 24 hours?

Yes, you can send a template message to re-engage a customer after the 24-hour session window has closed. WhatsApp enforces this policy to prevent spam and ensure responsible messaging practices.

Is it permissible to send a template message to any WhatsApp number?

Yes, you may send template messages to users who have provided consent through channels like SMS, your website, or a previous WhatsApp conversation. However, avoid sending excessive messages, as this can lead to users blocking your number and negatively impact your quality rating.

What should I do if my template is rejected multiple times?

If your template is rejected, you can appeal the decision through Facebook's Direct Support. Ensure you provide a sample message during the appeal. For assistance with the appeal process, consider reaching out to BizMagnets support team.

What happens if users report my business number as spam?

If users report your number as spam, WhatsApp may send you a warning notification. Continued reports can lead to the disabling of your template messages and a decrease in your quality score, potentially resulting in account restrictions.

What are the consequences of having multiple template messages disabled?

Having multiple templates disabled due to policy violations or negative feedback can lower your quality score and may lead to the suspension or permanent disabling of your WhatsApp Business account.

What steps should I take if my account receives a warning from WhatsApp?

If you receive a warning, review your messaging practices to ensure compliance with WhatsApp's policies. Address any issues promptly to prevent further action, such as message disabling or account suspension.

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